XinCheng Branding Center
Status:
Completed in Dec. 2011
Project Type:
Interactive Real.Estate Construction Furnishing Architecture
Client:
XinCheng Real Estate
Area:
1800sqm
Location:
Changzhou, China
Description:
This is a Branding Center for Xin Cheng Real Estate - a space for visitors to get a deeper understanding of the developer¡¯s backgrounds, philosophies, and capabilities. Like reading a story book, we wanted the internal walls to become pieces of PAPER that folds and extends through the entire space. Display materials then become writings and drawings that are printed onto these paper walls for visitors to read and experience.